For this project, New Era needed a comprehensive, yet clearly communicated review of their Collaboration and Brand Partner business to be presented at a company-wide forum. The deck uses a black and gold color palette, linking to an iconic visual aspect of the brand’s retail identity. I focused on iconography and imagery to tell the story, supported when necessary by limited but informative text.
This 25 page deck has been transformed into 3 other variations since, stretching well past its original intention.
August 2024